Individualization and track & trace systems protect against counterfeiters and monitor product trails
The Packaging division of Atlantic Zeiser ranks among the leading suppliers of sophisticated individualization, serialization and track & trace solutions, which efficiently and seamlessly monitor product movements, securely verify authenticity, and reliably protect against counterfeiters. Innovative drop-on-demand inkjet-technology creates superior quality from primary packaging over secondary packaging to late-stage customizing.
Specifically for the pharmaceutical and cosmetic industry, the division develops tailored systems to facilitate the reliable, flexible, cost-efficient and fast application of unique security features to individual and mass products. Atlantic Zeiser’s serialization and track & trace solutions consistently bring together the latest machine and printing technologies with intelligent and fully compatible software architecture. The modular serialization software MEDTRACKER addresses the particular needs of the pharmaceutical industry, while BRANDTRACKER takes care of the brand protection issues that arise in the cosmetic segment.